There is usually a major catalyst behind change. In our case the decision to update our corporate image cannot be attributed to any one single event. Instead, there were a number of reasons why the partners of ISOLAS took that decision.

Without doubt one of the major factors was our desire to communicate to our clients and the business community at large what we as a firm represent; a vibrant and energetic modern law firm, whilst at the same time maintaining those traditional family firm values which our clients feel makes us stand out from the rest. We felt that one obvious way of achieving this was to update our corporate image and improve communication with our clients. Thus, we embarked on a major review, involving and listening, where possible, to the thoughts of some of our closest clients and friends. However, things didn’t stop with a change of letterhead, business cards and other stationery. Hence, we are now able to launch our new and improved website and brochure as well as our new style. We are confident that we have achieved what we set out to do and that we have achieved the goals we set ourselves as a firm when we embarked on this project.
Undoubtedly, another factor influencing our decision was the growth of the firm in terms of numbers and the direction it had taken over the last few years. With the firm now having an increased number of lawyers and partners, it was felt that the change of name to ISOLAS properly reflected the direction the firm had taken. However, the partners felt that the tradition and history of the firm should somehow be retained and reflected in the new corporate image and hence ‘1892’, the year to which we can trace back the commencement of the legal practice, formed a part of the firm’s logo.
Perhaps, without realising it at the time, the sad loss, early last year, of Peter J Isola was also a contributing factor. The impact of his passing was felt throughout the firm, not only by his sons and nephew but also by all the lawyers and staff members alike, who all felt, without exception, as if they had lost a close family member. It is at times like this that the mind focuses on the future and despite the great loss, a desire to move onwards and upwards slowly emerged, never forgetting the past but embracing the future.
The ‘change’ that the firm has undergone over the last few years is perhaps further illustrated by the fact that for the first time in the long history of the firm, a person not bearing the Isola name was appointed as Managing Partner, with Peter A Isola adopting the role of Senior Partner.
In keeping with the Partners’ vision of how the firm was evolving, a major office refurbishment programme is being undertaken. Undoubtedly, the most visible part of the refurbishment programme is the opening of our new spacious and modern ground floor reception area at Portland House.

The change at ISOLAS has not only been cosmetic. A careful review of our working practices and systems, after close consultation with a number of clients, has been undertaken. This has led to increased staff training, greater investment and upgrade in IT and software and the creation and development of a ‘client portal system’, the first law firm in Gibraltar to add this innovation. We are confident that all these measures will result in an even better service to our clients, with more direct communication and online access through the ‘client portal system’, to regular updates on all matters we handle for them.
We pride ourselves on being innovative and in touch with both our clients and industry needs and as such, the project upon which we have embarked has no completion date. Instead, we are committed to consulting and listening and constantly striving to improve the service we provide yet at the same time, never losing sight and always remaining conscious of what makes us unique as a firm, the personal relationships and the traditional values of a long established family law firm. We are looking forward to the next 115 years!